Introduction

Since it was revealed that the The vast majority of people seek and accept friend recommendations when considering a purchase , marketers are not only so marketers, in addition to running well-optimized Facebook ads and Adwords campaigns but, they have been doing their best to make the most of word-of-mouth marketing and social referrals. By using the The Friend referral module , you can track your customers’ referrals and incentivize them can be used to incentivize customers to invite their friends to shop in your store for points.

When a new visitor clicks on the referral link for the first time, a popup will appear, displaying a coupon code. The loyalty member will receive loyalty points if the invited friend uses the coupon code in the checkout process effectively.

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Referrals are at the very heart of advocacy, which is why we incorporate referrals into our calculation of the advocacy score on the Brand Advocates list.

Setting up points and coupons

Find the Friend referral module’s configuration page by clicking on the ‘Modules’ item in the sidebar, and scroll scrolling down to the ‘Gamification’ module category. From there the Friend referral ‘Settings’ tab will open up.

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