The vast majority of people seek and accept friend recommendations when considering a purchase so marketers, in addition to running well-optimized Facebook ads and Adwords campaigns, make use of word-of-mouth marketing and social referrals. Giving rewards to customers who refer friends encourages this habit. The Friend referral module can be used to incentivize customers to invite their friends to shop in your store for points.
A popup will appear when a new visitor clicks on the referral link for the first time, displaying a coupon code. The loyalty member will receive loyalty points if the invited friend uses the coupon code in the checkout process effectively.
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Find the configuration page of the Friend referral module by searching for it from the ‘Modules’ menu. The page will open to the ‘Settings’ tab where the referral preferences can be configured.
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Upload: if you want to use your own coupon codes, upload a .csv format file with one code in each row
When 90% of the coupons have been claimed, our system will send you a notification that your coupons are running low.Generate: if you want Antavo to generate codes, define the coupon pattern that we will follow based on these rules:
“#”
“@”#
denotes a digit (0-9)
alphabetic@
denotes analphabet character (a-z)
“^
denotes a capital alphabet character (A-Z)
”*
denotes an alphanumeric character
all other characters can be added as literals
@##COUPON$
denotes a capital alphanumeric character
E.g. if you set^##COUPON, a coupon code can be G11COUPON
Remote: if you’d like to maintain more control over coupon management, you can set a callback URL endpoint that serves us with coupon codes to issue.
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In case you use Coupon pools in your loyalty system, the coupon pool selection field will appear instead of the source selector.
By navigating to the Coupons tab of the Friend Referral module, you’ll find the list of the coupon codes that have already been assigned to referred friends.
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