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In this article we will show you how to integrate your loyalty program with two Google services, Google Analytics and Google Tag Manager.

Table of Contents

Google Analytics integration

Our integration with Google Analytics takes care of adding the GA tracking code to every page of the membership site. To enable it, select the Google Analytics integration on the Modules page (under Integrations). After that, the only step you need to take is to enter the Google Analytics code.

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Paste the Analytics ID into the sole field on the Google Analytics settings page on Antavo. Once you have entered the ID, the integration will start sending Analytics data to Google Analytics.

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Google Tag Manager integration

The Google Tag manager integration lets you include tags managed in your Google Tag Manager account in the membership site, including various analytics, tracking and JavaScript tags.

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