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  • Instagram #hashtag contest : offers a prize to those who post the best picture using the brand’s #hashtag and mentions the @brand.

  • Instagram comment contest : offers a prize to those who leave the best comment on either of the selected Instagram posts

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Table of Contents
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Find the configuration page of the module by clicking on the Instagram logo (blue star) icon in the sidebar or typing 'Instagram contests' into the search bar of the Modules menu. The page will open to the ‘Settings’ tab where you can start the setup process of the contests. the list of contests that have been set up previously with the following information:

  • Name of the contest
    A text label below the name specifies the status of the contest.

  • Type of the contest

  • Start date

  • End date

Info

In case the page is asking to fill out the API key and secret, please submit a ticket through the Antavo Service Desk to have this integration connected to your brand.

Creating a new Instagram

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contest

  • Go to Click ‘Create new contest' in the left-hand side menu of the module.
    The two options will show here the two types of contests.

  • Pick your preferred contest type and click 'Next’.

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  • Select the type of contest you’d like to create

  • Click 'Next’

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Instagram hashtag contest

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Basic information

  • Name
    Set the name of your contest.

  • Description
    Describe the specifics and rules of the contest.

  • Starts at
    Set the start date of the contest.

  • Ends at
    Set the end date of the contest.

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Hashtag

  • Specify here the #hashtag to scrape from Instagram.
    The player needs contestant has to fulfill the following criteria to be eligible for the contestto participate:

    • they use this #hashtag ‘#hashtag’ to tag the picture they wish to submit to the gamethey need to image

    • mention your brand’s ‘@brand’s business account in their post’s text using a @ signtheir Instagram profile needs to be account’ in the post

    • have their Instagram account connected to their loyalty member account

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Points economy

  • Account
    If your brand uses Multi-accounts, select the account to which the related events and earn points should be registered.

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Click ‘Create’ to finalize the setup.

Instagram comment contest

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Basic information

  • Name
    Set the name of your contest.

  • Description
    Describe the specifics and rules of the contest.

  • Starts at
    Set the start date of the contest.

  • Ends at
    Set the end date of the contest.

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Instagram Settings

  • Selecting Select the post
    Here you You will be offered a list of posts that are already uploaded to your brand’s connected Instagram business account. Pick which Select the one you wish to present as the topic of the contest.
    The player needs contestants need to fulfill the following criteria to be eligible for the contestto participate:

    • they have to comment under the chosen picture they need to selected post

    • mention your brand’s ‘@brand’s business account in their post’s text using a @ signtheir Instagram profile needs to be account’ in the post

    • have their Instagram account connected to their loyalty member account

Points economy

  • Account
    If your brand uses Multi-accounts, select the account to which the related events and earn points should be registered.

Click ‘Create’ to finalize the setup.

Activating a contest

After saving for the first time, the status of the an Instagram contest is ‘inactive’, which means it appears only in the list of contests on the module configuration page.

You can activate it right away using the ‘Set active’ button on the upper right-hand side of the setup page and confirm the activation in the dialog that subsequently appears.

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Entry logs

Instagram hashtag contest

Once the player posts the picture Antavo registers these actions and they become available under the ‘Entries’ tab and an instagram_contest_enter event is written.

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At the same time, a contestant posts an image, Antavo registers an instagram_contest_enter event with the entry field instagram_mentions is written which can be checked under the 'Events' tab of the customer.

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attribute on the customer’s events history, and the post is added to the list of entries under the Entries tab.

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Instagram comment contest

Once the player contestant comments under the chosen selected post, Antavo registers these actions and they become available under the ‘Comments’ tab.

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At the same time, an instagram_contest_enter event with the entry field instagram_comments is written which can be checked under the 'Events' tab of the customer.

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Selecting winners

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Mark the checkbox on the left side next to the entries.

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attribute on the customer’s events history, and the post is added to the list of entries under the ‘Comments’ tab.

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Selecting winners

  • Navigate to the Entries/Comments tabs

  • Tick the checkbox next to the entries that you’d like to select as winners

  • Click the ‘Select winner’ button that appears at the right side end of the green bar

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As the winners are chosenselected, the instagram_contest_non_winner/ instagram_contest_winner events are written which can be checked under the 'Events' tab of the customers.

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automatically registered on the event history of each contestant.

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Managing contests

Edit a contest

  • Navigate to the ‘Contests’ tab

  • Click the ‘Edit’ button of the contest you want to edit

  • Edit the contest

  • Save your changes by clicking ‘Update’

Deactivate a contest

Follow these steps in case you chose to inactivate a contest:

  • Navigate to the ‘Contests’ tab

  • Click the ‘Edit’ button of the contest you want to inactivate

  • Click the ‘Set inactive’ button on the upper right-hand side of the page

  • Confirm your choice in the dialog that appears

Archive a contest

You can delete inactive contests from the platform by archiving them.

  • Navigate to the ‘Contests’ tab

  • Click the ‘Edit’ button of the inactive contest you want to archive

  • Click the ‘Archive’ button on the upper right-hand side of the page

  • Confirm your choice in the dialog that appears

Archiving is irreversible. Once a contest is archived, it cannot be restored anymore.